ATOMIC
Web Development Consultancy
info@mindatomic.com
"Arthur Dent: What happens if I press this button?
Ford Prefect: I wouldn't-
Arthur Dent: Oh.
Ford Prefect: What happened?
Arthur Dent: A sign lit up, saying 'Please do not press this button again."

- Douglas Adams, Hitch Hikers Guide to the Galaxy [1978]
(early example of bad UX)